Mondelez International (NASDAQ:MDLZ) has been leveraging AI to speed up recipe development and improve flavor profiles.
What Happened: The AI tool, created in collaboration with software consulting firm Fourkind, now part of Thoughtworks, has been operational since 2019, reported the Wall Street Journal.
It aids Mondelez’s R&D team by generating recipes based on desired traits like flavor, aroma, and appearance. The tool also evaluates ingredient costs, environmental impact, and nutritional value.
The AI leverages this data to propose new formulations—a process that once relied on trial and error. Mondelez reports that AI-driven development although subjected to human taste-testing, has accelerated product testing and production trials by four to five times.
See Also: Google Willow, Nvidia’s China Troubles, Trump On AI, And More: This Week In Artificial Intelligence
"The point is we get there faster," stated Kevin Wallenstein, section manager at Mondelez. "The consumer wants the product to taste like X. …
Full story available on Benzinga.com
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{Author}Ananya Gairola{/Author}
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