🥤(Un)real Thing? The Fallout Over Coca-Cola’s AI Holiday Campaign

🎄 Are those chatbots roasting on an open fire? Coca-Cola spreads holiday joy by kicking Santa to the curb using AI. Amazon Prime’s effort to bore subscribers to death with spoiler-free, AI-generated episode recaps. Plus a “Wicked” packaging face plant. From November 23. 

Rick and Rick Rule the World Marketing Podcast · 🎅🏻 (Un)Real Thing? The Fallout Over Coca-Cola’s AI Holiday Campaign
IN THIS EPISODE:

🥤 Ho-ho-ho, or oh-hell-no? The backlash over the Real Thing’s holiday ad campaign (00:30)
đź“ş Amazon Prime promos yawn-inducing episode recaps generated by AI (03:25)
🧸 Toys tied to Universal’s latest movie release come with a “Wicked” surprise (at 05:28)

Approximately 7-minute, 54-second runtime. Review privacy and other usage policies for technologies and/or services through which you access this podcast. Episode contains audio, visuals, and/or other content developed using generative AI and/or other digital production tools.

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