This week’s Future of TV Briefing looks at how Overtime and Vox Media are adapting their podcasts into long-form videos.
‘A modern talk show’
Olympics wins watch time gold for NBCUniversal
Lionsgate’s AI deal, YouTube’s AI tools, Amazon’s AI ads and more
‘A modern talk show’
Honestly, I thought video podcasts were just a fad. And obviously, I was wrong. Way wrong. More than 170 million people have watched a video podcast on Spotify, per the company, and YouTube has become the “most used” platform for consuming podcasts, according to a study by Cumulus Media and Signal Hill Insights.
This is a member-exclusive article from Digiday. Continue reading it on digiday.com and subscribe to continue reading content like this.
{Categories} _Category: Takes{/Categories}
{URL}https://digiday.com/future-of-tv/future-of-tv-briefing-how-publishers-are-turning-podcasts-into-video-talk-shows/{/URL}
{Author}Tim Peterson{/Author}
{Image}{/Image}
{Keywords}Future of TV,Digiday+{/Keywords}
{Source}POV{/Source}
{Thumb}{/Thumb}